Macworld is this week and though there have been several new products introduced there is at least one announcement that is worthy of pointing you to.
Last year, I did an experiment for a couple of months where I only watched downloaded content at home using a couple of Apple TV devices. I talked about it in these posts.
This week Apple announced a major upgrade for the Apple TV (for both new and existing customers). You can now access, movies, tv shows, podcasts, music, YouTube videos, flickr photos and more from an Apple TV…AND…you don’t have to use a computer. You can do it all from your TV.
Some of you might be saying “cool”… others “finally!”…and the rest of you might be saying “who cares?” Here’s why I think it can be important.
The move helps to propel the convergence of the Internet and television. This move makes it much easier and very cost effective for churches (or individuals) to deliver content to the living room. It is pretty much free to build and deliver a video and/or audio podcast of your church’s teaching. Now, someone with an Apple TV can browse to your podcast in iTunes and begin watching it from their television. Oh…and it doesn’t have to be a low-quality web video either….it can be in HD if you want.
Think small group video distribution, think missionaries, think house churches, think shut-ins, think just about anything you want to think…now, what do you think?