Guest, Kendra Golden: Orange Week
Over the last two years, our teams have made many changes to reach kids and students more effectively. We’ve tried simple things—like involving youth and children’s staff in the same retreats—and complex things—like aligning our elementary, middle school, and high school content with Pastor Craig’s message series back in May. This month, Pastor Craig invested his whole series I Believe in You to cast vision for how we can fuel the faith of the next generation.
Many of the best strategies we’ve incorporated come from the Orange concept. Orange simply means the church (yellow = light) combining forces with parents (red = heart and home). Reggie Joiner and his team at Orange have brought this idea into reality for churches across the world. On average, they estimate that church gets kids and students about 40 hours per year, while parents have them for about 3,000. To make a deeper impact, we must do less thinking red or yellow and more learning to Think Orange.
This week, check out the posts of several family ministry bloggers who are celebrating Orange Week by posting about their experiences with going Orange.
How Orange is your church? What’s the most effective thing you’ve done to target the next generation?

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